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The redesign of Viagra.com encompasses all stages and inputs to create a comprehensive A to Z approach for best in class user experience. From content audits, reorganization, and strategy, to user flows, process analysis, and wireframes, and finally usability testing Viagra.com offered the opportunity to redesign an iconic product from start to finish.
BUSINESS GOALS
- STREAMLINED CONTENT
- INTUITIVE NAVIGATION
- RESPONSIVE DESIGN
EXPERIENCE GOALS
- STREAMLINED INFORMATION ARCHITECTURE
- INTUITIVE NAVIGATION
- RESPONSIVE STRUCTURE
UX METHODOLIGIES
- CONTENT AUDIT
- CONTENT STRATEGY
- USER STORIES
- PROCESS FLOWS
- SITEMAP CREATION
- WIREFRAME
- PROTOTYPES
- TESTING