RESUME

Presently designing User Experience, Interaction Design, Information Architecture, UX Strategy, and User Interface for enterprise level clients and organizations, employing Usability Testing, Personas, User Scenarios, User Flow, task analysis, Wireframing, and Interactive Prototyping. Kevin is an award-winning designer with more than 15 years experience in digital media.

Working collaboratively with Account, Creative, Development, and Copywriting Kevin is able to lead teams, projects, and process to build consensus and deliver exceptional experiences across web, mobile, and tablet devices.

Expertise in Axure interactive prototyping has been significant in his ability to accomplish complex interaction design requirements and to produce realistic high fidelity website experiences without the necessity for coded front-end development.

As well as Axure and Sketch, Figma has become the preferred UX/UI tool of choice. His UX toolkit also includes extensive experience with Adobe creative suite, InDesign, Visio, Omnigraffle, InVision, ProtoIO, Flinto, and currently exploring FramerJS.

With extensive experience in Service design, SASS, Enterprise, Government, Telecommunications, Advertising, E-commerce, Finance, and Pharma industries, and often solely responsible for production of designs from concept to delivery, Mr. Woods has a proven record of project deadlines met within budgetary and time constraints.

EXPERIENCE

U.S. Bank    Remote-NYC    4/2021 – 11/2023
UX Architect – Vice President

Designing for U.S. Bank internal Design System and associated web Portal user experience. Senior project team designer for the foundational redesign of U.S.Bank’s new proprietary design system. Project designed entire holistic system experience including component libraries, guidance, developer integration, and resources, all easily accessible from a single hub.

• Designing User Experience strategy, Information Architecture, and Interaction Design for internal Design System and its associated parent Portal user experience
• Designing UX wireframes and prototypes using Sketch/Abstract – Figma.
• Prototyping, Task Analysis, User Stories, Consumer Journeys, Wireframes, User Research, etc.
• Designing User Experience strategy, Information Architecture, and Interaction Design
• Prototyping, Task Analysis, User Stories, Consumer Journeys, Wireframes, User Research, etc.

LearningMate    Remote    10/2020 – 1/2021
UX Architect

Designing EaaS for LearningMate enterprise clients.

• UX Architect creating EaaS Software and Service design for LearningMate for Philips Medical Equipment Education services
• Designed holistic Educational content delivery system user experience and content architecture
• Designing User Experience strategy, Information Architecture, and Interaction Design for education delivery
• Designing UX wireframes and prototypes using Axure.
• Prototyping, Task Analysis, User Stories, Consumer Journeys, Wireframes, User Research, etc.

Cox Automotive – DealerTrack    New Hyde Park, NY    4/2018 – 4/2020
Senior UX Architect

Building a best in class integrated suite of software products for the full Automotive Sales life cycle.

• Senior UX Architect creating Software and Service design for Cox Automotive DealerTrack application products
• Designing Information Architecture, Interaction Design, and UI in an Agile project development methodology
• Designing UX wireframes and prototypes using Adobe, Sketch, Craft, and InVision.
• Designing User Interface in Sketch
• Prototyping, Task Analysis, User Stories, Personas, Consumer Journeys, Wireframes, User Research, Usability testing, etc.
• Digital Signing, Contracting, Payment application design

EY    New York, NY    10/2017 – 2/2018
Lead UX Designer

Design and build a proprietary and comprehensive tool to investigative possible financial crime in national and international transactions.

• Lead Global UX Designer for foundational Digital transformation financial case management tool platform.
• Senior contributor to User Research product group
• Designing Interaction and UX for EY client experiences in an Agile project development methodology
• Managing UX team members and overseeing project execution.
• Designing the UX wireframes and interactive prototypes using Axure, Sketch and InVision.
• Interactive Prototyping, Task Analysis, User Stories, Personas, Consumer Journeys, Wireframes, User Research, Usability testing, etc.

Merrill Lynch and Merrill Edge for Bank of America    New York, NY    3/2017 – 8/2017
Interaction Designer

Enhanced mobile functionality to bring parity with desktop client experience in ML wealth management products.

• Designing Interaction for Merrill Lynch and Merrill Edge online and mobile experiences
• Implemented current online Sign In and user settings functionality into the Merrill Lynch and Merrill Edge mobile APPs
• All designs fully ADA compliant
• Designing Interaction and UX for iPad, iPhone, Tablet, iOS, Android, Web, and desktop
• Designing the UX wireframes and interactive prototypes using Axure
• Task Analysis, User Stories, Personas, Consumer Journeys, Metrics Analysis, Wireframes, Usability testing, etc.
• Employed User-Centered design principles, Heuristic Evaluations, Web 2.0 technologies, and Accessibility requirements. Leveraging Content Strategy, Governance, Content maintenance; creating modular content independent of device or channel platform

IBM    New York, NY    9/2015 – 11/2016
UX Designer/Architect – Creative Design Services division

Redesigned IBM’s IT Infrastructure website UX architecture to maximize marketing funnel success to downstream product lines. Built and maintained UX Axure widgets design library.

• Designing UX for Internal and External IBM clients in an Agile project development methodology for the IBM IT Infrastructure public facing website
• Developing the IA and UX wireframes and interactive prototypes using Axure.
• Integration of Adobe Sketch into IBM’s UX designers tool kit
• Developing Card Sorts, Site Architecture, Information Architecture, Site Audits, Site Maps, Task Analysis, User Stories, Personas, Consumer Journeys, Metrics Analysis, Wireframes, Usability testing, etc.
• Employed User-Centered design principles, Heuristic Evaluations, Web 2.0 technologies, and Accessibility requirements. Leveraging Content Strategy, Governance, Content maintenance; creating modular content independent of device or channel platform
• Designing IA & UX for iPad, iPhone, Tablet, and desktop

https://www.ibm.com/it-infrastructure/us-en/
http://www.ibm.com/it-infrastructure/us-en/remix-it/
http://www.ibm.com/it-infrastructure/us-en/remix-it-player/
http://www.ibm.com/it-infrastructure/us-en/10-second-expert/
http://www.ibm.com/it-infrastructure/us-en/it-infrastructure-video-series/
http://www.ibm.com/it-infrastructure/us-en/it-strategy-leadership-videos/

Cognizant    New York, NY    3/2015 – 9/2015
Senior Manager – Products

Designed a holistic universal transactional user flow for the processing of telephone subscription plans for all Tracfone product lines. Designed a templated website architecture and user experience compatible with all Tracfone product lines.

• Designing IA and User Experience for Cognizant client Tracfone
• Developing the IA and UX interactive wireframes using Axure.
• Managed a team of 13 including UX, Visual design, and Front End development
• Built templated UX wireframes and navigation scheme to accommodate 7 TracFone brands websites in desktop and mobile
• Designed Universal transactional process flows to accommodate 7 TracFone brands

http://us.telcel.com/
https://www.straighttalk.com/wps/portal/home/
https://ww2.simplemobile.com/
https://www.net10wireless.com/
https://www.tracfone.com/
https://www.totalwireless.com/wps/portal/home

RAPP   The Customer Experience Agency    New York, NY   2/2014 – 2/2015
Associate Director of User Experience
• Designing UX for RAPP Pharmaceutical, Government, and Enterprise clients
• Developing the IA and UX wireframes using OmniGraffle, InVision, ProtoIo, Acrobat, Adobe Illustrator, and Photoshop.
• User flows, Process flows, User Scenarios, Stories, Concept Maps, Content inventory, Site Maps, Wireframes, Specifications, etc.
• Project Lead on StartUp NY and Viagra redesigns overseeing two junior designers
• Managed 3 UX contractors and 2 junior UX staff including resourcing and project oversight
• Created Axure libraries and conducted Axure training
• Represented RAPP UX at forums and sponsored events

https://www.gerber.com
http://www.viagra.com
http://startup.ny.gov

Sudler Digital   New York, NY   4/2012 – 2/2014
Senior Information Architect
• Designing IA for Sudler Digital Enterprise clients
• Developing the IA and UX wireframes using InDesign, Visio, Acrobat, Adobe Illustrator, and Photoshop.
• User flows, Process flows, User Scenarios, Stories, Concept Maps, Content inventory, Site Maps, Wireframes, Specifications, etc.
• Employed User-Centered design principals, Heuristic Evaluations, Web 2.0 technologies, and Accessibility requirements
• Leveraging Content Strategy, Governance, Content maintenance; creating modular content independent of device or channel platform
• Designing IA & UX for iPad, iPhone, Tablet, iOS, Android, Web, and desktop
http://www.simponi.com/
http://www.stivarga-us.com
http://www.remicade.com
http://www.imbruvica.com
Award winning site: https://www.cellsearchctc.com/

DOOR3 Business Applications   New York, NY   2/2012 – 4/2012
Senior Information Architect
• Designing IA for DOOR3 Enterprise clients; OLYMPUS AMERICA
• Developing the IA and UX wireframes using Axure
• Personas, User flows, Process flows, User Scenarios, Stories, Concept Maps, Content inventory, Wireframes, Specifications, Site Maps, etc.
• Employed User-Centered design principals, Heuristic Evaluations, Web 2.0 technologies, and Accessibility requirements
http://medical.olympusamerica.com

Blue Fountain Media   New York, NY   8/2011 – 2/2012
Senior Information Architect
• Designing IA for Blue Fountain Media clients
• Developing the IA and UX wireframes using Axure
• Personas, User flows, Process flows, User Scenarios, Stories, Concept Maps, Content inventory, Wireframes, Specifications, Site Maps, etc.
• Employed User-Centered design principals, Heuristic Evaluations, Web 2.0 technologies, and Accessibility requirements.
http://wouldyourockthis.com/
http://www.deardoctor.com/
http://www.physicianresources.org/

McGraw-Hill Construction   New York, NY   4/18/2011– 8/2011
UX Designer
• Designing UX for McGraw-Hill Construction division Dodge product
• Developing the UX and GUI wireframes using Axure
• Personas, User flows, Process flows, User Scenarios, Stories, Concept Maps, Content inventory, Wireframes, Specifications, Site Maps, etc.
• Employed User-Centered design principals, Heuristic Evaluations, Web 2.0 technologies, and Accessibility requirements.
• Developing in Fireworks, Photoshop, Illustrator, HTML, CSS, JSP, and Dreamweaver.
http://dodgeprojects.construction.com/

DRAFTFCB   New York, NY   3/21/2011– 4/15/2011
IA/UX Designer
• Designing IA, UX for DRAFTFCB Enterprise accounts; Pfizer Spiriva Tablet redesign, Perkin-Elmer Viacord, and Orencia RA
• Developing the IA’s and produced GUI wireframes using OmniGraffle
• Personas, User flows, Process flows, User Scenarios, Stories, Concept Maps, Content inventory, Wireframes, Specifications, Site Maps, etc.
• Employed User-Centered design principals, Heuristic Evaluations, Web 2.0 technologies, and Accessibility requirements.

SapientNitro   New York, NY   1/24/2011– 3/18/2011
UI/UX Designer-Developer
• Designing UX, UI, and IA for SapientNitro Enterprise accounts; Computer Associates Action Center
• Developing the UI’s using Microsoft Visio and OmniGraffle; produced GUI wireframes of the suggested UI in Adobe Fireworks, Illustrator and Photoshop, and delivering functional click through’s in Flash & Adobe Acrobat.
• Employed User-Centered design principals, Heuristic Evaluations, Web 2.0 technologies, and Accessibility requirements.
• Developing in Fireworks, Photoshop, Illustrator, HTML, CSS, JSP, Dreamweaver, and Flash.

NYC Dept. of Housing Preservation and Development   New York, NY   6/2010 – 1/2011
Web, UI, UX Designer
• Designing UX, UI, and IA for the NYC Dept. of Housing Preservation and Development external website.
• Developing and assisting in implementation of layout and structural standards for HPD intranet applications and developers.
• Developing the UI’s using Microsoft Visio and OmniGraffle; produced GUI wireframes of the suggested UI in Adobe Illustrator and Photoshop, and delivering functional click through’s in Flash & Adobe Acrobat.
• Managed 3 team developers in the production of User Experience designs across NYC Dept. of Housing Preservation and Development’s Intranet and Internet offerings.
• Employed User-Centered design principals, Heuristic evaluations, Web 2.0 technologies, and Accessibility requirements.
• Developed in Photoshop, Illustrator, Dreamweaver, Flash, JSP, HTML, and CSS.
http://www.nyc.gov/html/hpd/html/home/home.shtml

Westchester County Government   White Plains, NY  11/2008 – 12/2009
UI, GUI, and Web/ADA accessibility Designer
• The sites function as SaaS dashboard applications with accompanying backend service input.
• Designed UX, UI’s, and GUI’s for two Award winning Westchester County Records system websites: (1) PREP, the Property Records Electronic Portal is a site to help the public prepare documents and tax forms in order to submit land records to the office of the Westchester County Clerk. (2) The Westchester Records Online is a nationally recognized public website to search for and view images of Land, Legal, Map, and Trade License records.
• Developed the UI’s using Microsoft Visio; produced GUI wireframes of the suggested UI in Adobe Illustrator and Photoshop, and delivered functional click through’s in Adobe Acrobat.
• Managed 7 team developers in the production of User Experience designs across Westchester County Clerk’s Intranet and Internet offerings.
• Employed User-Centered design principals, Heuristic evaluations, Web 2.0 technologies, and Accessibility within an Agile Software Development Life Cycle environment.
• As contributing member of the Westchester IT Architecture committee, produced a countywide online “Web Standards and Best Practices” document used as a reference for all Web design, particularly in relation to WC3 standards and ADA compliance.
• Solely responsible for providing all web and graphic needs for the IT technology development teams.
• Developed in Photoshop, Illustrator, Flash, Dreamweaver, Fireworks, HTML, and CSS.
Award winning site: https://prep.westchesterclerk.com
Award winning site: https://wro.westchesterclerk.com

IBM   Somers, NY   4/2008 – 10/2008
Technology and Innovations Designer
• Designed UX, UI’s, and GUI’s for IBM Internet and intranet websites.
• Served as lead UX, UI, & GUI designer for IBM and The Nature Conservancy’s upcoming “Great Rivers Project” website.
• I developed the UI’s using Microsoft Visio; produced GUI wireframes of the suggested UI in Adobe Illustrator and Photoshop, and delivered functional click through’s in Adobe Acrobat.
• Employed User-Centered design principals, Heuristic evaluations, Web 2.0 technologies, and Accessibility within an Agile Software Development Life Cycle environment.
• Solely responsible for providing all web, video, and graphic needs for 7 technology development teams including producing a library of interactive PowerPoint templates.
• Assisted in production of 3D objects and environments for IBM’s 3D virtual world, including buildings, furniture, and 3D avatar personal affects.
• Developed in Photoshop, Illustrator, Flash, SoftImage XSI, Carrera 3D, Dreamweaver, PowerPoint, Final Cut Pro, and audio production programs.

EDUCATION

North Texas State University
Denton, TX
Jazz Performance / Saxophone Studies

Mt Hood Community College
Gresham, OR
Jazz Performance / Saxophone Studies

APPLICATIONS

Figma InVision Sketch Omnigraffle
Axure ProtoIo Adobe Photoshop Adobe Illustrator
Adobe Flash, Flex Adobe Dreamweaver Adobe Fireworks Adobe AfterEffects
Final Cut Pro Motion, Logic SoftImage XSI Carrera 3Dstudio
HTML5 XHTML CSS3 ActionScript 2.0
Microsoft suites

• Extensive experience in the enterprise, government, finance, pharma, technology solutions, and music industry.
• Design background in several mediums, in addition to on-line, including clothing, furniture, and the design and building of a loft in Tribeca, NYC.
• Excellent communication skills, and work well with deadlines and multiple project schedules.
• Have both the technical expertise, and more importantly the artistic ability to bring ideas to reality.